Tracy Ndukwe
Client Acquisition Executive
BIO
Tracy is a Client Acquisition Executive at Acuity Partners, where she plays a key role in expanding the firm’s client relationships and strengthening its market presence. As part of the Business Development and Advisory team, she works closely with partners and advisors to identify growth opportunities, connect with prospective clients, and foster relationships built on trust, discretion, and long-term value.
Her work involves developing and executing client acquisition strategies, conducting market and client research, and representing the firm at targeted networking and industry events. Through these efforts, Tracy supports Acuity Partners’ mission to deliver bespoke advisory solutions that preserve wealth, foster legacy, and promote sustainable business growth.
Tracy has built her career in sales and client consulting, gaining hands-on experience engaging high-end clientele and delivering premium service experiences. Her background in psychology provides a strong foundation for understanding client needs and building authentic relationships grounded in empathy, insight, and integrity.
Tracy holds a Bachelor’s Degree in Psychology from the University of Nigeria, Nsukka. Her professional philosophy blends the Yoruba principle of Ìwà Pẹ̀lẹ́—good character and gentle wisdom—with the Japanese philosophy of Kaizen—continuous improvement. These values guide her approach to client engagement and business development, driving her commitment to excellence and her contribution to the firm’s continued growth and success.
CREDENTIALS
- BSc. Psychology: University of Nsukka
- Client Acquisition
- Market Analysis and Research
- Image Architecture
